From Zero to Foundr Podcast: 052: Activewear for Active Moms with Kelsey Spronk of Be Active Maternity

052: Activewear for Active Moms with Kelsey Spronk of Be Active Maternity

Mar 11, 2022

While pregnant with 2 children, Kelsey Spronk was consistently frustrated with the poor design and materials of activewear for moms. So, she decided to fix the problem herself and launched Be Active Maternity, a maternity and nursing activewear line.

Within 24 hours of Be Active Maternity's pre-launch, Kelsey generated $1,100 in sales and is now developing new products for moms looking to stay active during pregnancy and nursing.

Listen to Mollie and Kelsey discuss:

Doing face-to-face research with moms at the park
Selecting a female-owned manufacturer
Why you shouldn't expect perfection from first samples
Don't be afraid to be picky while designing your products
How Start and Scale helped her grow an audience before launch
The difference user-generated content makes for her business
Business advice for moms
And much more...

Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode.

Wait, there's more… If you enjoy the Zero to Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs.

For more Foundr content, follow us on your favorite platform: